Where the Action Is

seriesGlobal1965TV Series
Updated last week
Last deep analysis: never
Popular Love
84
Signal Breakdown
Longevity of Affection
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90-Day Trend
True Feel
75
Cult Favourite
100
Rising
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Recommend
67
Reach Meter
26
Reach Breakdown
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1Core Metadata

Title & Origin
Canonical title
Where the Action Is
Original title
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Country
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Language
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Territory
Global
Release & Format
Format
film_tv
Release status
concluded
Release date
1/1/1965
Duration (min)
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Episodes
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Rights & Rating
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Rating
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Licensing
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Distribution
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Volume count
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Creator
Dick ClarkCreator

2Content

Synopsis

Where the Action Is or (WTAI) was a music-based television variety show in the United States from 1965–67. It was carried by the ABC network and aired each weekday afternoon. Created by Dick Clark as a spin-off of American Bandstand, Where the Action Is premiered on June 27, 1965.Originally intended as a summer replacement and broadcast at 2 P.M. EDT, the show was successful enough for it to continue throughout the 1965-66 TV season, with a change in time period to 4:30 P.M. Eastern time following the horror soap opera Dark Shadows. Both programs attracted a young audience who watch the shows after school.The show's theme song, "Action", became a hit single for Freddy "Boom Boom" Cannon, peaking on the charts (#13) in September 1965. Most of the telecasts, all of which were produced in black-and-white, were taped at various locales inSouthern California although a handful of segments were taped elsewhere in the country. The theme song was written by Steve Venet and Tommy Boyce. Later Boyce co-wrote songs for The Monkees.The program had its own stable of performers, most notably Paul Revere & the Raiders, who served as the de factohouse band. When the group departed the show in 1966, they were replaced by The Robbs. Other regular performers on Action included the dance troupe Pete Manifee and the Action Kids. Individual episodes featured a wide range of guest performers, as detailed below.Also appearing were Steve Alaimo, Keith Allison, and Linda Scott. Ms. Scott had a few hit singles as a teenager in the early 1960s; she was only 20 when "Action" premiered.The weekday program was cancelled on March 31, 1967, with the network giving its local affiliates the time slot. However, members of the program's mainstay band Paul Revere and the Raiders (with lead vocalist Mark Lindsay) hosted very similar follow-up shows; both Revere and Lindsay hosted Happening '68, a Saturday afternoon follow-up toAmerican Bandstand, and a weekday version of the same show, It's Happening, from 1968 to 1969. Both shows were produced by Dick Clark's production company for ABC.

Tags & Format

Themes

familymusic

Tone

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Content Warnings

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Target age rating
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Content format
variety_series
Awards

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3Commercial Metrics

Box Office
Box office
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Original
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Revenue
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Sales & Streams
Units sold
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4Audience Intelligence

reddit
Score
93.7
Score count
338
Rank
208
Audience size
2,715,112
Last updated
6/11/2026

5Industry Links

6Community Sentiment

How people are talking about this IP — each row is a different signal: reviews, ratings or comments from one source.

Positive ≥0.6Mixed 0.4–0.6Negative <0.4
How sentiment scores are calculated