Snorkel Fire Engine

toyGlobal
Updated last week
Last deep analysis: never
Popular Love
74
Signal Breakdown
Discussion Depth
Reddit Engagement Reach
Social Sentiment
Reddit Volume Reach
90-Day Trend
True Feel
69
Cult Favourite
85
Rising
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Recommend
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Reach Meter
39
Reach Breakdown
Reddit Reach
Reddit Volume
90-Day Reach Trend

1Core Metadata

Title & Origin
Canonical title
Corgi Toys
Original title
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Language
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Territory
Global
Release & Format
Format
toy
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2Content

Synopsis

Corgi Toys (trademark) is a British brand of die-cast toy vehicles created by Mettoy and currently owned by Hornby, after it acquired the Corgi Classics Limited Company in 2008. The Mettoy ("Metal Toy") company was founded in 1933 by German émigré Philip Ullmann in Northampton, England, where he was later joined by South African–born German Arthur Katz, who had previously worked for Ullmann at his toy company Tipp and Co of Nuremberg. After dabbling for some years in the model car market, they decided to produce a range of die-cast toy vehicles as competition to Meccano's Dinky model cars, which had dominated the British market for many years. "Corgi Toys" were introduced in the UK in July 1956 and were manufactured in Swansea, Wales, for 27 years before the company went into liquidation. A management buy-out re-formed the company as Corgi Toys Limited in March 1984. In 1989, the management sold the Corgi brand to Mattel and the factory was retained under the name of "Microlink Industries Ltd". In 1995, Corgi regained its independence as a new company, Corgi Classics Limited, and moved to new premises in Leicester. The Corgi brand was acquired by Hornby in 2008. The range was exported worldwide and sold in large numbers. Some of the best known and most popular models were of cars made famous in film and television such as the Batmobile, Chitty Chitty Bang Bang and James Bond's Aston Martin DB5 – which remains the largest selling toy car ever produced. Although the largest single vehicle type featured in the Corgi Toys range were models of cars from manufacturers around the world, this article sub-divides vehicles into genres, wherever possible, to allow a more detailed look at the variety of models produced by the company.

Tags & Format

Themes

All Wikipedia articles written in British EnglishAll articles needing additional referencesArticles needing additional references from January 2018CS1: long volume valueCommons category link from WikidataFormer Mattel subsidiariesModel manufacturers of the United KingdomShort description is different from WikidataUse British English from November 2012Use dmy dates from July 2020

Tone

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Content Warnings

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Target age rating
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Content format
die_cast
Awards

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3Commercial Metrics

Box Office
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Revenue
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4Audience Intelligence

reddit
Score
67.8
Score count
7
Rank
7
Audience size
54,225
Last updated
6/11/2026

5Industry Links

6Community Sentiment

How people are talking about this IP — each row is a different signal: reviews, ratings or comments from one source.

Positive ≥0.6Mixed 0.4–0.6Negative <0.4
hobbyDBbased on collector market signals
Negative0.39
How sentiment scores are calculated