Rubik's Cube

toyUSUS
Updated last week
Last deep analysis: never
Popular Love
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1Core Metadata

Title & Origin
Canonical title
Rubik's Cube
Original title
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Country
US
Language
en
Territory
US
Release & Format
Format
puzzle
Release status
active
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2Content

Synopsis

The Rubik's Cube is a 3D combination puzzle invented in 1974 by Hungarian sculptor and professor of architecture Ernő Rubik. Originally called the Magic Cube, the puzzle was licensed by Rubik to be sold by Pentangle Puzzles in the UK in 1978, and then by Ideal Toy Corp in 1980 via businessman Tibor Laczi and Seven Towns founder Tom Kremer. The cube was released internationally in 1980 and became one of the most recognised icons in popular culture. It won the 1980 German Game of the Year special award for Best Puzzle. As of January 2024, around 500 million cubes had been sold worldwide, making it the world's bestselling puzzle game and bestselling toy. The Rubik's Cube was inducted into the US National Toy Hall of Fame in 2014. On the original, classic Rubik's Cube, each of the six faces was covered by nine stickers, with each face in one of six solid colours: white, red, blue, orange, green and yellow. Some later versions of the cube have been updated to use coloured plastic panels instead. Since 1988, the arrangement of colours has been standardised, with white opposite yellow, blue opposite green and orange opposite red, and with the red, white and blue arranged clockwise, in that order. On early cubes, the position of the colours varied from cube to cube. An internal pivot mechanism enables each layer to turn independently, thus mixing up the colours. For the puzzle to be solved, each face must be returned to having only one colour. The cube has inspired other designers to create a number of similar puzzles with various numbers of sides, dimensions and mechanisms. Although the Rubik's Cube reached the height of its mainstream popularity in the 1980s, it is still widely known and used. Many speedcubers continue to practise it and similar puzzles, competing for the fastest times in various categories. Since 2003, the World Cube Association (WCA), the international governing body of the Rubik's Cube, has organised competitions worldwide and has recognised world records.

Tags & Format

Themes

All Wikipedia articles in need of updatingAll Wikipedia articles written in British EnglishAll articles containing potentially dated statementsAll articles needing additional referencesArticles containing Hungarian-language textArticles containing potentially dated statements from January 2024Articles containing video clipsArticles needing additional references from January 2021CS1 errors: URLHungarian inventions

Tone

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Target age rating
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Content format
puzzle
Awards

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3Commercial Metrics

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4Audience Intelligence

reddit
Score
72.1
Score count
15
Rank
10
Audience size
120,745
Last updated
6/11/2026
wikipedia
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5Industry Links

6Community Sentiment

How people are talking about this IP — each row is a different signal: reviews, ratings or comments from one source.

Positive ≥0.6Mixed 0.4–0.6Negative <0.4
How sentiment scores are calculated