Hidden Side

LEGO Hidden Side

toyDKDK2019
Updated last week
Last deep analysis: never
Popular Love
7
Signal Breakdown
Social Sentiment
Cross Platform Breadth Reach
Fan Works
Audience Score Reach
90-Day Trend
True Feel
75
Cult Favourite
--
Rising
--
Recommend
4
Reach Meter
12
Reach Breakdown
Platform Breadth
Audience Score
90-Day Reach Trend

1Core Metadata

Title & Origin
Canonical title
Hidden Side
Original title
Not yet measured
Country
DK
Language
en
Territory
DK
Release & Format
Format
Building Set (AR)
Release status
discontinued
Release date
2019
Duration (min)
Not yet measured
Episodes
Not yet measured
Rights & Rating
Rating system
Not yet measured
Rating
Not yet measured
Licensing
Not yet measured
Distribution
Not yet measured
Volume count
Not yet measured
Alternate Titles
LEGO Hidden Side
Original

2Content

Synopsis

AR-enhanced LEGO theme blending physical building with a smartphone app that reveals hidden ghosts in the haunted town of Newbury. 32 sets (2019-2020); Wrecked Shrimp Boat (70419): 9706 owners, 4.1 avg (426 ratings); Newbury Haunted High School: 4986 owners, 4.1 avg; 20,000+ combined owners across top sets.

Tags & Format

Themes

ghostshauntingARsupernaturaladventure

Tone

spookyplayful

Content Warnings

Not yet measured
Target age rating
7+
Content format
building_set
Awards

Not yet measured

3Commercial Metrics

Box Office
Box office
Not yet measured
Currency
Not yet measured
Original
Not yet measured
Revenue
Total revenue
Not yet measured
Revenue tier
Not yet measured
Awards
Not yet measured
Sales & Streams
Units sold
Not yet measured
Streams
Not yet measured
Rights
Rights status
Not yet measured
Distribution
Not yet measured
Revenue tier
Not yet measured

4Audience Intelligence

brickset
Score
4.1
Score count
426
Rank
Not yet measured
Audience size
9,706
reddit
Score
88.4
Score count
134
Rank
110
Audience size
543,486
Last updated
6/11/2026

5Industry Links

Brickset Set

collector_db

6Community Sentiment

How people are talking about this IP — each row is a different signal: reviews, ratings or comments from one source.

Positive ≥0.6Mixed 0.4–0.6Negative <0.4
How sentiment scores are calculated